Private & Tailored Travel Experiences in Iceland

Insider knowledge & bespoken planning to truly unlock Iceland. Secret Spots, hidden gems and unsurpassed local knowledge guaranteed.

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Ultimate Iceland is an award-winning, family-operated boutique travel company that curates unforgettable journeys across Iceland. Whether you seek adventure, romance, or a family-friendly holiday, we have everything covered.
EXPERIENCES

Our Most Popular Experiences

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Iceland Total Solar Eclipse 2026

  • 5.0
  • 12 Hours
  • from 59.990 ISK

Small Group Northern Lights Tour with All Inclusive

  • 5.0
  • 4-5 Hours
  • from 28.990 ISK

Private Northern Lights Tour with All Inclusive

  • 5.0
  • 4-5 Hours
  • from 220.000 ISK

Small Group Golden Circle Tour with All Inclusive

  • 5.0
  • 10 Hours
  • from 29.990 ISK

Private Golden Circle Tour with All Inclusive

  • 5.0
  • 10 Hours
  • from 220.000 ISK

Private South Coast Tour

  • 5.0
  • 12 Hours
  • from 220.000 ISK
Why Choose Us?

Authentic Icelandic Expertise

Icelandic Roots

Authentic experiences designed and guided by local experts, born and raised in Iceland. Our deep connection to this land spans generations, giving us intimate knowledge of its rhythms, seasons, and secrets. We know the hidden gems that don’t appear in guidebooks, the secret spots where nature reveals its most magical moments, and hold unsurpassed local knowledge passed down through our families. We don’t just show you Iceland — we share our home, our stories, and our heritage with you, guaranteed.

Family Operated

We are privately owned by people who care deeply about every guest who travels with us. Our business is built on lasting relationships and trust, and we treat our clients like family — because to us, that’s exactly what you become. Personal service, genuine care and meticulous attention to detail are at the heart of everything we do. From your first inquiry to your final farewell, you’ll experience the warmth and dedication that only a family-run business can provide. We’re with you every step of the journey, with 24/7 support whenever you need us.

We Care

Holidays are precious opportunities to spend quality time together with the people who matter most. We know you’ll be looking forward to your holiday for months, planning and dreaming about the adventures ahead. That’s why we’re committed to making every moment count. We want to ensure those memories last a lifetime — filled with joy, wonder, and experiences that bring you closer together. Your happiness and peace of mind are our top priorities, and we go the extra mile to make sure your Icelandic journey exceeds every expectation.

Peace of Mind

Plan your Iceland tour with complete peace of mind and comprehensive financial protection. We understand that booking a holiday is a significant investment, and you deserve the confidence that comes with knowing you’re in safe hands. We are proud to be a fully licensed and bonded member of all the key trade associations and regulatory bodies within the travel industry. Our commitment to the highest standards means your money is protected, your safety is prioritized, and your travel plans are secure from start to finish.

Tailor Made

Every holiday we create is tailor-made to suit you and you alone. We take the time to truly understand what makes your perfect Iceland experience. We design your itinerary around your unique interests, preferences and travel style, whether you’re seeking adventure, relaxation, cultural immersion, or a blend of everything Iceland has to offer. No two journeys are ever the same — each one is carefully crafted to match your pace, your passions, and your dreams, ensuring a truly personalized experience that feels like it was made just for you. Because it was.

Private

For those who prefer the intimacy and flexibility of a private experience without the full tailor-made planning process, we offer a carefully curated selection of private tours available to book directly on our website. These ready-to-go experiences have been refined and perfected over the years, combining our expert local knowledge with the convenience of instant booking. Whether you’re short on planning time or simply want a tried-and-tested adventure with just your group and a dedicated guide, our private tours deliver exceptional experiences that have delighted guests year after year.

Small Group

We also offer thoughtfully designed small group tours, perfect for travelers who enjoy the energy of shared experiences and the value of group travel. Browse and book directly on our website to join like-minded adventurers exploring Iceland together. These tours have proven incredibly popular over the years, particularly our renowned Northern Lights Tour. Unlike most companies that pack 20-50 passengers onto a single bus, we limit our groups to a maximum of 18 guests. This intimate size ensures everyone gets a prime viewing spot, personal attention from your guide, and a more authentic, connected experience under Iceland’s magical aurora.

Private Photography

All of our private tours come with professional photography included as standard — at no extra cost. Your expert guide captures unlimited high-resolution images throughout your journey, ensuring every magical moment is preserved in stunning detail. From dramatic landscapes to candid moments of joy and wonder, you’ll receive a complete visual story of your Icelandic adventure. Each image is expertly edited to showcase Iceland’s extraordinary beauty and delivered via our secure online photo gallery within 48 hours of your tour. This means you can be fully present in the moment, immersed in the experience, without worrying about getting the perfect shot yourself. Simply live it, and we’ll capture it.

NOTHERN LIGHTS TOUR

Small Group Northern Lights Tour with All Inclusive

NOTHERN LIGHTS TOUR

Small Group Northern Lights Tour with All Inclusive

NOTHERN LIGHTS TOUR

Small Group Northern Lights Tour with All Inclusive

NOTHERN LIGHTS TOUR

Small Group Northern Lights Tour with All Inclusive

NOTHERN LIGHTS TOUR

Small Group Northern Lights Tour with All Inclusive

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TAILOR MADE

Get Inspired

How It Works

Every holiday we create is tailor-made to suit you and you alone.
one

GET INSPIRED & ENQUIRE

Complete our dream-trip questionnaire by clicking 'Tailor Made' & you'll find inspiration and give us the chance to get to know you.

two

REVIEWING INQUIRY

Give us time, and our team of travel curators will review your inquiry and recommend an itinerary we think you'll love. And remember, all our trips can be tailored just for you!

three

BOOKING & FINETUNING

Once the trip of your dreams is finetuned and approved, our travel managers handle all the logistics and details of your transport, reservations, accommodations and activities.

four

PERSONALISED ITINERARY

Our team will then create a fully interactive digital travel guide with all essential information in one place. You can start packing bags and get ready for the Iceland trip.

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AURORA EXPERTS

Our sub brand Aurora Experts has quickly become the leading premium northern lights experience provider in Iceland recognized for one of Iceland’s top rated northern lights tours. Travelers Choice & Best of the Best award winner for Top Overall Experiences in Iceland, ranking sixth out of total 10 experiences in Iceland.

We are also the only northern lights tour operator in Iceland offering warm snowsuits in all sizes and comfortable outdoor chairs on location, ensuring our guests stay warm and comfortable throughout the experience.

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Reviews

From Our Travellers

" I cannot recommend this experience more! Heimir has a true passion for chasing northern lights. He doesn't just give you the basic experience of trying to see the aurora. He knows how clouds move, and knows many secret locations he can pick from depending on weather. He went above and beyond for us to see the most beautiful dancing northern lights. I loved all about it: his passion, knowledge, warm car and direct communication all step of the way. This is the best tour and you should jump on this opportunity! "

FEDERICA

" I cannot recommend this experience more! Heimir has a true passion for chasing northern lights. He doesn't just give you the basic experience of trying to see the aurora. He knows how clouds move, and knows many secret locations he can pick from depending on weather. He went above and beyond for us to see the most beautiful dancing northern lights. I loved all about it: his passion, knowledge, warm car and direct communication all step of the way. This is the best tour and you should jump on this opportunity! "

MIKE

" Plain and simple, Heimir is AMAZING! This trip is worth every penny as Heimir is knowledgeable, experienced and love what he does. we didn't feel rushed or hurried as Heimir was chasing the Aurora in multiple locations and we were amazed by the how clear the Aurora was. Everything about this experience was just perfect. My wife and I absolutely loved it. "

KYLE

INSPIRATION

Stories from Iceland